Passion-Based Retailer a Spicy Success

“We have customers tell us that we’ve helped them become better chefs.”

Janet Johnston, Co-founder, Savory Spice Shops

I begin this interview with a bit of a rant about how so many passion-based retailers fail, barely holding on long enough to save their pride after working 80-hour weeks for less than minimum wage.  Savory Spice, now with 30 locations, is a clear exception.  Husband and wife Mike and Janet Johnston share ideas that reveal what made their results different!